THE USED SHARE ANIMATED MUSIC VIDEO FOR “GIVING UP”

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THE USED
SHARE ANIMATED MUSIC VIDEO FOR
“GIVING UP”
NEW ALBUM
TOXIC POSITIVITY
OUT NOW VIA BIG NOISE
June 15, 2023 – Rock icons The Used have shared new a new animated music video for “Giving Up”. Directed by digital artist Gabriel Russo, the video takes us on an introspective journey across the imaginative landscapes of Bert McCracken’s psyche. Swallowed by the earth, various animals, and caricatures of McCracken, viewers are transported through a colorful sequence of galaxies and deserts. Russo’s cut-out animations pair seamlessly with the visual imagery stitched into “Giving Up” as viewers spot moonlight in darkness and flowers in the dirt. At its core, the video illustrates the mental frenzy in finding silver linings among the chaos.
Fans can watch the new music video for “Giving Up” now at https://youtu.be/-EZqg-SQjEQ and stream the track at https://theused.ffm.to/givingup
The “Giving Up” animated music video is produced by RUN ZËBRA RUN, motion designed by Luis Mejía and André Leite, and art directed by Løpz and G. Queiroz.
“We are really happy with the art RUN ZËBRA RUN created for our “Giving Up” music video,” the band shares. “It’s very original and different for The Used, but still feels very on point for us. Enjoy the ride.”
“Giving Up” is one of eleven new tracks on The Used’s newest album, Toxic Positivity. Described as a “day-in-the-life journey of a depressed, anxiety-ridden person” by vocalist Bert McCracken, the tell-all record shares the highs and lows of depression and addiction through a cohesive body of work, speaking to the ever-changing headspace that he was experiencing at the time of writing. “This record is quite tough for me to listen to,” he adds, “because it’s a reflection of times in my life that have been some of my lowest ever.”
The album has gained notice by outlets like Loudwire, KNOTFEST, New Noise Magazine, Lambgoat, Alternative Press, Celeb Secrets, and more, and “Giving Up” is currently in rotation on SiriusXM’s Alt Nation.
Fans can stream Toxic Positivity now at https://theused.ffm.to/toxicpositivity
The Used is currently on the road with Pierce The Veil on the Creative Control Tour. For a full list of tour dates and more details on how to purchase tickets, please visit https://theused.net/
For as long as he can remember, McCracken has used music as an outlet to lay bare his innermost thoughts and emotions. For 23 years, that writing has enabled The Used to deeply resonate with fans the world over. Exploding off the back of universally adored rock anthems such as “The Taste Of Ink,” “Take It Away” and “Pretty Handsome Awkward,” the many millions of streams and record sales (including the platinum-certified The Used and In Love And Death) their career has yielded are one thing; the human connection formed between artist and audience is priceless, however. To that end alone, The Used can consider themselves four of the luckiest and richest men in music.
Toxic Positivity speaks of the strength of the band’s collective collaboration and also their innate, unquenchable thirst to create. “I think we have no choice but to write and write and write,” says McCracken. “It has always just been in us, and we’ve had to get it out. I read a quote once that said you either work your entire lifetime on four great pieces, or you write thousands of pieces and become great that way. Everything that we feel, I think it always makes for a good song.”
In that regard, McCracken is humble to a fault, for the simple fact that the songs within Toxic Positivity are far more than merely good songs. They mark the latest chapter in a truly great career. And, like those that have come before them, they will truly matter.
The Used is Bert McCracken (Vocals), Jepha (Bass), Dan Whitesides (Drums) and Joey Bradford (Guitar).
Photo Credit: Anthony Tran
Creative Control Tour Dates
June 15 – Bethlehem, PA – Wind Creek Event Center^# (SOLD OUT)
June 16 – Moon Twp, PA – UPMC Events Center^#
June 17 – Cuyahoga Falls, OH – Blossom Music Center^#
June 19 – Grand Rapids, MI – GLC Live @ 20 Monroe^# (SOLD OUT)
June 21 – Cincinnati, OH – The Andrew J Brady Music Center^# (SOLD OUT)
June 22 – Madison, WI – The Sylvee^# (SOLD OUT)
June 24 – Dallas, TX – So What?! Music Festival*
June 28 – Salt Lake City, UT – The Complex^# (LOW TICKET WARNING)
June 29 – Reno, NV – Grand Theatre @ The Grand Sierra Resort^# (SOLD OUT)
July 1 – Irvine, CA – FivePoint Amphitheatre^# (SOLD OUT)
July 2 – Phoenix, AZ – Arizona Financial Theatre^# (SOLD OUT)
September 10 – Alton, VA – Blue Ridge Rock Festival*
* Festival Appearance
^ w/ Don Broco
# w/ girlfriends
For more information on The Used, please visit:
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