IndiMusic.tv + Linkstorm Launch New Patent Pending Technology: Buy Music During Real Time Streaming!
Now You Can Buy the Music You are Watching In Real Time from the Artists Own Sites
(March, 2015) – IndiMusic.tv, in collaboration with advertising and social media pioneer Linkstorm, is about to launch a revolutionary, game changing new online product for the music artists who are members of the IndiMusic.tv website, the premiere indie and unsigned 24/7 Music Video channel and Social Network. IndiMusic TV, which launched two years ago as the first 24-7 independent only worldwide music video TV channel and Musician Social Network, has cemented themselves as the go-to spot for the very best in independent music videos – garnering 800,000+ subscribers in over 260 countries worldwide, over 3 million visitors a month (over 100,000+ visits a day), and more than 65,000 Likes on Facebook.
They also just secured a deal that puts IndiMusic TV in 26.4 million homes through VOD on Dish Network, Verizon FIOS and Comcast with more being discussed; specific deals are with Simplyme TV which is Nationally brodcast in the USA over DISH Network VOD (14.5 MM HH, Verizon FiOS (6.1 MM HH) VOD and Comcast VOD (5.8 MM HH) and Tiki Live and there are pending deals about to close set up by their broker Vivicast Media worldwide – who are Brokered to license the linear channel globally to various cable/Satellite/OTT IP TV carriers.
“An internet broadcast company being solicited by three of the major cable carriers for their content speaks volumes of the state of traditional broadcast TV and its ultimate downsizing due to the competition with internet broadcast”, said Chris Pati, CEO of IndiMusic TV. “This is a true if you can’t beat them, join them scenario”.
The new product, the “Live” EPK (“Electronic Press Kit”), is a special kind of “ad” for the Indi Artist being featured in a music video. The ad sits in the corner of the video while it is actually streaming, and upon mouse-over by the user, displays a drop-down menu of links that help market the artist – e.g. links to buy artist’s music on iTunes or Amazon, view tour info or buy concert tickets, buy merchandise, or learn more about the artist. This is a first of its kind, patent pending technology that is unavailable anywhere else in the world.
”This is exactly what the music business has been searching for since the inception of web based Digital Sales and Distribution” continued Mr. Pati, ”Music and Video Content Creation, Distribution and Monetization has become largely a DIY global industry, with no central hub or common strategy for success. We believe the “Live” EPK and our model answers to that. This is a huge game-changer as it finally puts the power, creativity and monetization in the hands of the content creators, not a third party company or conglomerate”.
Unlike the Pre-Roll ads that are typically inserted into Video content, and that force the viewer to sit through a commercial before watching their video they wanted to see, the EPK allows the viewer to browse all of these offerings without interrupting the video at all. Therefore it also has great potential as a new form of in-Video advertising, either replacing the Pre-Roll or lower third as the most common Video ad formats, or in the meantime enhancing them so that at least they become less annoying, more useful (to the viewer) and interactive.
Linkstorm and IndiMusic have already launched a limited number of “Live” EPKs live on the site at www.indimusic.tv and are in the process of creating more than 100 EPKs for all the videos currently running. In the meantime, if you want a guaranteed look at the “Live” EPK, you can view a demo at http://video.timothyross.org/indi.html
For more information on IndiMusic TV visit www.indimusic.tv
About IndiMusic TV
IndiMusic TV was originally founded in 2004 as a “go to” music video website and then launched as a half hr TV show in 2008 in the NY tri-state area on the independent TV Network WLNY TV10/55. It garnered instant popularity as it was the only game in town to launch, market and expose new indie Music Videos on traditional TV. After three successful seasons, IndiMusic TV broadened their horizons by launching a world wide mobile TV network partnering with Yamgo TV, a mobile TV start up in the UK. In September 2012, IndiMusic TV launched as the first 24-7 independent only Worldwide Music Video TV channel and Musician Social Network.
They are now the exclusive place to go to see syndicated episodes of A&E’s Emmy Award winning “Private Sessions” which features former VH1 VJ Lynn Hoffman sitting down with world renowned artists like Maroon 5, Gene Simmons of KISS and Bon Jovi to name a few (airing Thursdays at 9PM EST). Lynn is also the current “face of the franchise” at IndiMusic TV, as host of their widely popular weekly “Top 21 Countdown”. Plus, IndiMusic TV also boasts former FUSE VJ Juliya Chernetsky (Mistress Juliya) who spends time hosting shows and events on a regular basis for the company, as well. Juliya introduces many of the Video Block segments 24/7!
The site was founded by Chris Pati, a musical genius who began at 5 years old playing piano, guitar, bass and drums, and established himself as a multi-instrumental prodigy by age eight. Chris wrote his first Piano piece at age seven and was playing Grade 6 N.Y.S.S.M.A. Piano music by the likes of Liszt, Chopin and Rachmaninoff by age 9. Chris was playing professionally by the age of 13 and subbed for famed session drummer Steve Gadd at age 16. This is quite impressive in itself, but Chris went on to become even more well known for his blazing ability on guitar when after many years of producing records, he released several highly acclaimed blues records on his own label Modern Voices Records. Chris has also spent time guest conducting for various National Symphony Orchestras such as The Louisville Orchestra and the Arlington Symphony. He has also arranged all the Herman’s Hermits hits for symphony and acts as Peter Noone’s Musical Director for all of his symphonic shows. Through his success as a Solo Artist, Producer and Label Owner, he has gone on to have over a dozen top 20 Billboard hits and his Modern Voices Records was named a TOP 10 Label by Billboard in 1997. He parlayed that success into a Major Label distribution deal with Island/Def Jam. Chris, as a musician and businessman, has always been ahead of the curve. Back in 1981 he was already refining the home project studio and fifteen years later he foresaw the demise of the brick and mortar music business. Thus, he decided to focus strictly on Digital Distribution and create and promote Digital Content. He created a digital store and website in 1995 at a time when the music industry was not ready for such a new business model. Most recently, Chris was honored by Berry Gordy (former President of Motown Records), who called on Chris to arrange and perform an impromptu medley of “America the Beautiful” and “Lift Up Your Hearts And Voices” for opera star and actress N’kenge at President Obama’s 2009 Inaugural Ball.
Linkstorm is an advertising technology company that is pioneering a new approach to online marketing, e-commerce, publishing and social networking. The company has proven through numerous case studies that ads perform much better for the advertiser when the ads are made more useful to the customer. Linkstorm accomplishes this by overlaying a cascading navigation menu onto any ad format that quickly connects customers to the information the customer wants. As a result, click-through and conversion rates increase by 2x-17x, as documented by rigorous A/B tests for clients including Cisco, IBM, American Express and many others. Linkstorm is headquartered in New York City and is funded by visionary investors such as Esther Dyson, Rick Braddock and Jim Rutt.