FOR THE SECOND CONSECUTIVE YEAR, AXS TV WILL BROADCAST THE VISIONARY SPECIAL: ONE NIGHT FOR ONE DROP 2016 IMAGINED BY CIRQUE DU SOLEIL®, STARRING LEONA LEWIS, ON WED., JULY 20 AT 8pE
The Unique Event Boasts Over 100 Cirque du Soleil Performers and Special Celebrity Guests Joining Together to Raise Awareness for Global Water Issues
LOS ANGELES – July 5, 2016 – AXS TV is proud to broadcast the visionary benefit special: ONE NIGHT FOR ONE DROP 2016 IMAGINED BY CIRQUE DU SOLEIL® for the second consecutive year, premiering on Wednesday, July 20, at 8pE/5pP. The exclusive event celebrates the tremendous impact of Cirque du Soleil founder Guy Laliberté’s non-profit organization ONE DROP, crafting a unique audio and visual experience that captivates the imagination, while raising awareness and funds for global water issues. All proceeds benefit ONE DROP’s global water initiatives.
Originally filmed at the Smith Center for the Performing Arts in Las Vegas, on Friday, March 18, the one night only spectacular boasts a completely original show produced and created by noted director Hassan El Hajjami. Inspired by Hajjami’s own experiences walking two miles a day to retrieve water with his grandmother in their native home of Morocco, this year’s show was brought to life with more than 100 volunteer Cirque du Soleil performers. The star-studded benefit generated $6.5 million for ONE DROP’s global water initiatives, with all proceeds supporting water access programs across the globe.
On hand for the night’s festivities were a wide variety of special celebrity guests, performers, and spectators, headlined by GRAMMY®-nominated singer-songwriter Leona Lewis, who brought down the house with powerful renditions of her hits “Bleeding Love” and “Thunder”; as well as BLACK-ISH fan-favorite Miles Brown and Marsai Martin; pop superstar Natasha Bedingfield; REAL HOUSEWIVES OF ATLANTA standout Nene Leakes; master magician Criss Angel; innovative dance squad Jabbawockeez; Las Vegas Mayor Carolyn Goodman; and Cirque du Soleil President Daniel Lamarre; among others.
About ONE DROP™
ONE DROP™ is an international non-profit organization created by Cirque du Soleil® founder Guy Laliberté. At the core of our mission is water as a transformative force to improve living conditions, as well as give communities the ability to care for themselves. We believe in the combined power of safe water for consumption and production while inspiring behavioral change towards water and proper hygiene practices by creating a lasting understanding through social arts. To do this, ONE DROP has developed the unique A∙B∙C for Sustainability™ intervention approach, a winning combination of strategic and operational initiatives designed to address access to safe water. To learn more about ONE DROP, visit www.ONEDROP.org.
About Cirque du Soleil®
From a group of 20 street performers at its beginnings in 1984, Cirque du Soleil is now a major Quebec-based organization providing high-quality artistic entertainment. The company has close to 4,000 employees, including 1,300 performing artists from close to 50 different countries. Cirque du Soleil has brought wonder and delight to more than 160 million spectators in 400 cities in sixty countries on six continents.
In Las Vegas, Cirque du Soleil has eight permanent resident shows. These productions include Mystère at Treasure Island, “O” at Bellagio Resort & Casino, Zumanity at New York-New York Hotel & Casino, KÀ at MGM Grand Hotel & Casino, The Beatles™ LOVE™ at The Mirage Hotel & Casino, MINDFREAK LIVE! starring Criss Angel at Luxor Hotel & Casino and Michael Jackson ONE at Mandalay Bay.
ABOUT AXS TV
AXS TV is the cable industry’s leading general entertainment network for live event programming. Launched in July 2012 by visionary entrepreneur Mark Cuban, AXS TV is dedicated to providing groundbreaking music programming, stand-up comedy performances from today’s top comedians, and hard-hitting mixed martial arts promotions. The network’s franchises include THE X FACTOR UK and NASHVILLE; as well as original programs such as THE BIG INTERVIEW with Dan Rather; ROCK & ROLL ROAD TRIP WITH SAMMY HAGAR; THE WORLD’S GREATEST TRIBUTE BANDS; GOTHAM COMEDY LIVE; AXS TV FIGHTS; and INSIDE MMA.
AXS TV is a partnership between Mark Cuban, AEG, Ryan Seacrest Media, Creative Artists Agency (CAA) and CBS. The network is available in the United States via AT&T U-verse, Charter, Comcast/Xfinity, DIRECTV, DISH, Suddenlink, Verizon FiOS, and other cable, satellite and telco providers, including members of the National Cable Television Cooperative. The network is also distributed in Canada, Mexico and the Caribbean. For more information, visit the website, www.axs.tv; go to the Facebook page here and follow the company on Twitter, @axstv; on Instagram; Tumblr; Cyber Dust and YouTube.