OCEANIA CRUISES TO ELIMINATE PLASTIC WATER BOTTLES IN PIONEERING GREEN INITIATIVE – Partnership With Vero Water Will Save More Than Three Million Plastic Bottles Per Year
Miami, FL, January 31, 2019 – Oceania Cruises, the world’s leading culinary- and destination-focused cruise line, announced a ground-breaking sustainability initiative to eliminate millions of plastic water bottles per year through a new partnership with Vero Water. This pioneering green initiative is the newest facet of the brand’s OceaniaNEXT enhancements and the company’s larger Sail & Sustain environmental program.
“By introducing Vero Water to the Oceania Cruises experience, we are not only taking a quantum leap forward environmentally, we are providing our guests with the gold-standard of still and sparkling water,” stated Bob Binder, President & CEO of Oceania Cruises. As part of its OceaniaNEXT initiative, the line’s ships will be outfitted with Vero Water’s acclaimed still and sparkling water distillation systems starting in April. Installation of the Vero Water systems will ultimately eliminate an estimated three million plastic bottles per year.
The Who’s Who of the Hospitality World
Vero Water, is the world’s leading purveyor of premium water distillation systems and is used around the globe by leading luxury hospitality brands such as Ritz Carlton, JW Marriott, Kimpton, MGM Hotels & Resorts, Hyatt, Fisher Island Club, Sea Island, and at the crème de la crème of restaurants including James Beard Award-winning Saba New Orleans, Eleven Madison Park, Meadowood at Napa Valley, Farmhouse Inn, Saison, Tribeca Grill, Blue Hill, and too many others to name.
Vero Water’s environmentally friendly approach to great-tasting distilled water utilizes dishwasher-safe glass bottles which can be used over and over again, eliminating up to three million plastic bottles per year. Vero Water’s proprietary purification system which utilizes Nano-Filtration and five separate layers of filters delivers delicious, crisp, perfectly chilled water.
Vero Water Onboard and Ashore
Vero Water service will be implemented in two phases during the coming year. Phase One focuses on implementing the onboard water service in suites, staterooms, restaurants, lounges and bars which will start in April and is expected to be completed by mid-June. Phase Two will marry the Vero Water service with the guest experience ashore. All guests will be provided with their own re-useable Vero Water bottle which will be theirs to keep and to take home with them. This phase-in is expected to start in the second half of 2019.
Implementation Schedule
Riviera – April 2, 2019
Marina – April 19, 2019
Regatta – May 1, 2019
Sirena – May 19, 2019
Nautica – May 30, 2019
Insignia – June 19, 2019
About OceaniaNEXT
OceaniaNEXT is a sweeping array of dramatic enhancements so transformational, they are inspirational. The Regatta-Class re-inspiration is the first in a line of exciting announcements and enhancements to come in 2018, 2019, and beyond. This ambitious brand initiative will elevate every facet of the Oceania Cruises guest experience to new levels. From thoughtfully crafted new dining experiences and reimagined menus to the dramatic re-inspiration of the iconic Regatta-Class ships, guests will savor The Finest Cuisine at Sea™, be pampered aboard intimate and luxurious ships, and be enriched through in-depth destination exploration.
About Oceania Cruises
Oceania Cruises is the world’s leading culinary- and destination-focused cruise line. The line’s six intimate and luxurious ships which carry only 684 or 1,250 guests offer an unrivaled vacation experience featuring the finest cuisine at sea and destination-rich itineraries that span the globe. Expertly crafted voyages aboard designer-inspired, intimate ships call on more than 450 ports across Europe, Alaska, Asia, Africa, Australia, New Zealand, New England-Canada, Bermuda, the Caribbean, Panama Canal, Tahiti and the South Pacific and epic 180-day Around the World Voyages.
About VERO WATER®
Vero Water is a healthy lifestyle choice for Inspired Living. VERO WATER® is a leading provider of luxury still and sparkling water to the hospitality industry and is served to over 50 million consumers a year in six countries and in the United States from coast-to-coast in over 40 states. Vero’s proprietary purification and bottling process enables hospitality and business clients to purify, chill, fill and serve Vero still and sparkling water on-premise and on-demand. Served perfectly chilled from a luxury branded bottle with every pour, Vero’s signature taste is pure and crisp – noted by a distinctively luxurious mouthfeel and a light and refreshing finish. A profile that cleanses the palate, enabling the taste of the food and drinks to be at the center of the dining experience. The exceptional water taste and quality, combined with the unparalleled level of concierge service provided to its clients, has propelled Vero Water into many of the most acclaimed restaurants worldwide, firmly establishing it as the water brand proudly served by the most demanding and successful chefs, restaurateurs and owner operators in the hospitality industry. verowater.com
About Sail & Sustain
We remain committed to being a responsible corporate citizen by fostering a culture of awareness and respect for our world’s resources. Our core company values extend beyond our ships and encourages the preservation of the precious natural resources that are integral to our success. Our ability to offer extraordinary guest experiences relies on the clean and healthy marine environment and well-being of the destinations we visit.
