iHeartMedia Markets Group Creates New Southwest Division
Kevin LeGrett Becomes New Division’s President
Regions in Former Central Division Reconfigured to Better Enhance Synergies Among Operating Regions
October 4, 2016 – New York, NY – iHeartMedia, the leading media company in America with a greater reach in the U.S. than any other radio or television outlet, announced today that its iHeartMedia Markets Group is creating a new Southwest Division that will include many Regions formerly in its Central Division. Other former Central Division Regions will be moved into the West and Midwest/Southeast Divisions to better align them with the right resources and operating structure.
Kevin LeGrett, formerly iHeartMedia’s Los Angeles Region President, will become President of the new Southwest Division, which will now include the Los Angeles, San Diego/Riverside, Arizona, Red River, Houston, Dallas and Austin/San Antonio Regions. He will continue to report to Greg Ashlock, President of iHeartMedia West, and will also become a member of the company’s senior executive Operating Committee.
In addition to overseeing the new Southwest Division, Ashlock will add the Denver, Western Great Lakes and Omaha Regions to his existing West Division. The St. Louis, Nashville and Mid-South Regions will move to the Midwest/Southeast Division under President Tom McConnell. The Pittsburgh Region, formerly part of the Midwest/Southeast Division, will now move to the Northeast Division under President Hartley Adkins. Both LeGrett and Ashlock will continue to operate from iHeartMedia West’s headquarters in Los Angeles.
With over a quarter of a billion monthly listeners in the U.S. and over 85 million social followers, iHeartMedia has the largest national reach of any radio or television outlet in America. As the leader in multiplatform connections, it also serves over 150 local markets through 858 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the Internet at iHeartRadio.com and on the company’s radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on tablets, wearables and smartphones, and on gaming consoles.
iHeartRadio, iHeartMedia’s digital radio platform, is the fastest growing digital audio service in the U.S. and offers users thousands of live radio stations, personalized custom artist stations created by just one song or seed artist and the top podcasts and personalities. With over a billion downloads, iHeartRadio reached 90 million registered users faster than any other radio or digital music service and even faster than Facebook.
iHeartMedia’s platforms include radio broadcasting, online, mobile, digital and social media, podcasts, personalities and influencers, live concerts and events, syndication, music research services and independent media representation. iHeartMedia is a division of iHeartMedia, Inc. (OTCBB: IHRT). Visit iHeartMedia.com for more company information.
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