Best-Selling Author and Publisher C M Rubin reflects on the disruption to the publishing businesses since 2010 when her book, The Real Alice in Wonderland, was originally launched to coincide with Disney’s Alice in Wonderland film

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Best-Selling Author and Publisher C M Rubin reflects on the disruption to the publishing businesses since 2010 when her book, The Real Alice in Wonderland, was originally launched to coincide with Disney’s Alice in Wonderland film.

C. M. Rubin is the author of The Real Alice in Wonderland book that goes back into Barnes and Noble stores this month to coincide with the release of Alice Through the Looking Glass, Disney’s motion picture sequel to Alice in Wonderland. The Disney film opens in cinemas nationally on May 27. Rubin and her daughter who co-authored The Real Alice In Wonderland book are related to the real Alice – Alice Liddell – the young girl who inspired Lewis Carroll to write the story for her. The mother and daughter team opted for a unique treatment in their 2010 biography that Barnes and Noble initially launched and promoted in their book stores nationally when the original Disney film was released.

Since 2010, book publishing has undergone a significant transformation, fueled by the growth of the internet and high-speed printing presses. No one has written more about that those changes from the point of view of publishers, retailers, authors and marketers than best-selling author and publisher, C. M. Rubin. In a new article, Rubin reveals why she believes The Real Alice In Wonderland book is still successful 5 years after it was published.

Rubin comments: “So much has changed in book publishing over the years. Every young person I know wants to write a book. Today, however, there are new publishing models and there are also new skills required to publish a book.”

Read C. M. Rubin’s article here

C. M. Rubin (Cathy) is the founder of CMRubinWorld, a global online publishing company focused on education, entertainment and lifestyle, and the co-founder of Henmead Enterprises, Inc., a publishing and strategic consulting company. Rubin’s 30 years of experience as an author, journalist, editor, executive, and entrepreneur in the fields of publishing, film, television, video and education have fostered her expertise in identifying and evaluating national and global trends in key economic sectors and industries, including the impact of innovation and technology. She is the author of three best-selling books and two widely read online series (How Will We Read and The Global Search for Education) for which she received a 2011 Upton Sinclair award. Her award winning series, The Global Search for Education, brings together distinguished thought leaders from around the world to explore the key education issues faced by most nations. C. M. Rubin currently lives in New York City. Her works have appeared in numerous newspapers and magazines around the world, including The New York Times, Parent Magazine, Vogue Magazine, Entertainment Weekly, US Magazine, the Hollywood Reporter, and Family Magazine. In addition, she has been a featured guest on radio and television shows, both in the US and the UK. Twitter – @CMRubinWorld

 

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